IMPORTANCE OF DIGITAL PROMOTION FOR BUSINESS Digital Marketing for Business is crucial for the success of any business. · In this digital era, humankind has been actively inclined to the technological advancements. The most primary yet popular implementation of this advanced digital technology is the “smart-phone”, which is used by everyone, starting from a school-going kid to a retired pensioner. The current scenario has expanded the usage of digital technology, and has enhanced the connectivity of the society in an easier way . WHAT IS DIGITAL PROMOTION ? IMPORTANCE OF DIGITAL PROMOTION FOR BUSINESS · Digital Marketing for Business is a way of connecting with the clients and advertising about a product, a service, an individual, or an organization in a constructive approach. · When advertising is carried out with the help of digital devices (like smart-phones, laptops, tablets, ….), through “social-media platforms” (like face book,